Business Support

Medical offices are slammed with phone calls, and each one feels critically important to the caller even if it’s just about a prescription refill. Team members must field seemingly endless…

Key Points Core pricing models include per-endpoint, per-asset, or per-environment, and recurring managed service pricing. Operational overhead from reporting, remediation, and multi-tenant service delivery must be reflected in pricing. Common…

Customer service is the backbone of every successful business. Providing exceptional customer service isn’t possible without equipping your team with the right tools.

Key takeaways Long codes are standard 10-digit phone numbers approved under A2P 10DLC with The Campaign Registry for commercial sends. Short codes are five- or six-digit phone numbers pre-approved by…

Sometimes, during the work day, I stumble upon a really interesting but really long article that I don’t have time to read at the moment. This is the moment read-it-later…

A promising lead can disappear quickly when a call goes unanswered or a follow-up arrives too late. Texting gives businesses a fast, direct way to continue the conversation on the…

Key Points Open-source vulnerability scanners offer low upfront costs and high customizability but carry hidden operational overhead, limited reporting, and no guaranteed SLAs. Commercial vulnerability scanners are built for enterprise…

For years, brands relied on static personalization. This usually meant inserting a first name into an email subject line or retargeting a user with the exact pair of shoes they…

Key takeaways August includes back-to-school shopping, end-of-summer sales, and dozens of awareness days. Ecommerce brands have a reason to send all month. Five themes work particularly well: back-to-school, end-of-summer, Black…

The past few years have shown that email isn’t going anywhere, no matter how much your workplace uses Slack, Teams, and other remote work tools—and AI isn’t coming to save…